Step into the future of newsroom innovation: Live at IBC 2025
If you’re heading to Amsterdam for IBC 2025, don’t miss your chance to see how we are powering the next generation of journalism tools, built for today’s fast-paced, multi-platform world.
📍 Where: Hall 7.A19 🍻 When: Sept. 12 - 15, 2025
What you'll see at our booth
AP Storytelling
Our all-new, unified platform helps teams plan, script, and publish across digital, social, and broadcast — all from one place. Less chaos. More stories.
AP Verify (IBC debut)
A real-time dashboard that flags manipulated or misleading media before it spreads. Trustworthy content, right from the source.
AP Newsroom – Reimagined for you
A sleek new interface for our trusted content platform, built to match the pace and complexity of modern news desks.
Let's connect in Amsterdam
If too many tools are slowing your desk, see how peer newsrooms run a story-centric workflow in AP Storytelling, designed for real-world production. One shared workflow, fewer handoffs, faster output. The only story centric workspace built by journalists for journalists.
We’ll also be hosting an exclusive Happy Hour for friends of AP on Saturday at 5 p.m. - featuring a special first look at AP Verify. Places are limited - RSVP to Esme Martin to secure your spot.
For more information, exclusive insights and behind-the-scenes content, follow us on LinkedIn, X and Facebook.
The Associated Press is an independent global news organization dedicated to factual reporting. Founded in 1846, AP today remains the most trusted source of fast, accurate, unbiased news in all formats and the essential provider of the technology and services vital to the news business. More than half the world’s population sees AP journalism every day.
